Coach House Pianos is delighted to announce the opening of a ‘one of a kind’ piano showroom in London on 4 November 2020. The long established piano house has been providing outstanding service to Londoners for some time, but is now offering the largest choice of the highest quality pianos in the capital by creating the ultimate destination in Chelsea’s Design Quarter. Anyone looking to buy the ‘right piano’ will be able to choose from the world’s most famous piano brands in a relaxed atmosphere at the iconic Talisman Building on New Kings Road.


The new world class showroom will have an outstanding choice of art cased grand and upright pianos on view to try before making the purchase of a lifetime. There will also be a custom design studio which allows clients to have input to personalize their new piano, or work with designers and manufacturers to create a unique and very personal statement piece. In addition, the showroom interior has been designed by Ken Bolan and furnished with fine art, 20-century designer furniture, antiques and objets d’art to create a truly unique atmosphere and ambience.


Nick Rusling, Coach House Pianos’ founder, says: “We are very excited to be able to bring our expertise along with the most amazing choice of quality pianos that London has ever seen. The last few months have made everyone realise how important our homes and interests are, and we have seen a massive surge in desire to acquire better and more beautiful pianos for home environments. Our team pride themselves on being able to give unbiased advice within relaxed, homely surroundings in order to share our passion with you for pianos that are as unique as you are, both in tonal quality and aesthetic design for each individual home. There is hardly anything in the world today that carries forward the inspiration and joy of music and such happy memories like a wonderful piano. The piano has become more than just a musical instrument but a focal point of art and design within the home – maybe also a symbol of wealth and sophistication – but truly an investment in memories and moments far beyond monetary value for generations to come.”

Several of the world’s rarest, historic and most valuable pianos will be available to purchase, including brand new handcrafted Bösendorfer Vienna Concert art-cased pianos from Austria, widely considered to be the best pianos in the world. London’s own Bösendorfer Hall will be housed within the Talisman Building, which will also be the ideal venue for hosting regular online performances and – when regulations allow – live events. Other highlights include the latest hybrid ‘Silent’ pianos and stunning state-of-the art self-playing baby grand pianos for those wanting the ultimate status symbol of home entertainment operated from their smartphone.

Coach House Pianos regularly engage with renowned pianists and skilled piano teachers to hold concerts and workshops. The company works closely with many schools and colleges to provide them the all important diversity of choice of alternative piano brands that are best suited to their music departments, as well as organising a biennial inter-school piano competition and piano teacher conference.

Senior Education Manager David Halford says: “Pianos are incredibly complex instruments. This can make them daunting to our customers, but we want to remove this complexity and take away the uncertainty people have about buying, leasing and owning a quality piano. Our role is to reassure them by taking care of the detail, offering advice that helps them to make informed decisions and using our expertise to simplify and demystify regular jargon.

Piano advisor, pianist and second generation family member Daniel Rusling adds: “We literally have here the very finest pianos in the world – some of them ‘one off masterpieces’ built to incredibly high standards by skilled and committed craftsmen.

We are a family business dedicated to client satisfaction and love to see our pianos do the talking rather than any of us having to push a hard sell.”

Coach House Pianos London showroom is at The Talisman Building, New Kings Road, London SW6


(Source: press release from CHP)

Guest post by Lee Varney

Owning a really fabulous grand piano is what most pianists dream of and aspire to. I remember when I used to have a ropey old upright with candle holders on the front, and a whiff of old timber dating back to circa 1925. It was good enough to start me off learning at the tender age of 12, but I used to daydream about owning a big black gleaming beast of a piano, with bright brassy wheels and a thunderous tone that could silence orchestras, or reduce the listener to tears with its ineffably sweet tone and colour. That was 1982, and of course I gave up playing 3 years later after achieving the dizzy heights of grade 5 It wasn’t until I was 38 that I rekindled my love of the piano, and I realised that the black beast daydream still burned strong and bright somewhere inside of me. Thus, my piano buying journey commenced. Some 10 years later, I have been lucky enough to have owned 5 grand pianos since then, of which number 5 is the latest incarnation. Alas, during this journey of piano enlightenment, I realised that not all black shiny pianos are created equal, and so I set about buying “the one” – the piano to rule them all (within the limits of my living room and the tolerances of my neighbours).

So, how does one go about buying the piano of one’s dreams when there are so many to play and choose from, and with huge budget considerations to factor in?

Tip oneGo as big as possible within the constraints of the room the piano’s going to be in. This is not for volume. I could make an enormous sound on my previous small grand – a wonderful Boston 163, which one of my students now has in her possession. A long piano gives you far more tonal range and colour than a small grand. In fact, I found that I can play quieter on my bigger grand than I could on my old 163. This is particularly noticeable in the bass, where long sustaining notes are much easier to maintain with half pedalling.

Tip twoMaximise your budget. You’re not going to find anything that resembles your dreams under £10,000, and anyone who’s telling you otherwise is lying. Even then, this is only the start of your journey, and you’ve got to keep going. Unless you’ve got a spare £25000 plus lurking under your bed to start off with, there are ways to upgrade your piano to better models. I was advised by my lovely (now sadly deceased) piano teacher Denise Patton, to go to Coach House Pianos in Swansea, who would “sort me out” with a decent grand (they are simply the best for thousands of miles – try them). They have an upgrade price promise plan, where you can trade in a piano bought from them, and they will honour the amount paid for it originally, less VAT, towards a better model. This was the route I chose, and I’ve encouraged my students to follow suit.

Tip three – Keep your budget to yourself. There are big discounts to be had out there, and deals are there to be made. Never accept the price on the piano – go for those discounts that are hidden. You have the money after all, and the piano dealer wants it.

Tip four – Play as many pianos as you can. Travel widely to different dealers and don’t expect to find “the one” there. Be open-minded and accept the disappointment of travelling hundreds (yes, hundreds) of miles and not finding “the one” – despite having the cash in your account and ready to go. I made this error once, and bought a complete donkey of a piano. It was horrendous, and the only one where it made me so angry I threw all my sheet music around the room in utter wrathful agitation.

Tip five – Beware the black and shiny ones. There are some dreadful pianos on offer (their name may sound German in an attempt to woo you over with that engineering thing the Germans do so well), but they’re manufactured elsewhere, usually in Asia. These pianos play like you’ve taken the action out, given it a good kicking, left it out to weather over winter, and then had a go at tuning it yourself (because you’ve seen the tuner do it and it looks a doddle).

Tip six – Try, try and try before you buy. When you’ve found what you think is “the one”, don’t buy it yet. Try it with at least 5 or 6 pieces of contrasting test music. This needs to be music you can play to a very high standard, is technically sorted, and you know exactly the sound you want the piano to make. This is crucial. My own test pieces are Ravel Sonatine, Chopin Berceuse, Scarlatti Sonata in C major Kk420, Rachmaninov Etude Tableau in C minor Op 33/3, and the opening bars of the first movement of the Waldstein Sonata. Your potential new musical soulmate must be able to do exactly what you want in all your test pieces. Disregard it if it fails. Be ruthless. Try again on a different day but maintain your standards – if it still fails to deliver, walk away.

Tip seven – Take a piano mate with you (I had the esteemed Cross-Eyed Pianist as my buying companion), and ask them to play their test pieces. Listen to the sound that is emerging from the instrument. Close your eyes and actively listen to it as if you were listening at a concert. Move around the piano and listen to it from lots of different vantage points in the showroom.

Trying out pianos at Coach House Pianos’ showroom in Swansea

Tip eight –  Don’t buy the one you see in the dealer’s showroom. If you’re going to be spending a lot of money on a new piano, you must try as many of the models you are considering as possible. I played a total of 10 new Yamaha C3X’s before settling on “the one”. After playing 5 pianos at Coach House’s showroom, the team there arranged for me to spend half a day at the Yamaha selection centre in Milton Keynes where I had another 5 pianos to try – all the same model that I wanted, all beautifully set up and tuned, in a decent sized concert room. Even then I had a tough job deciding between number 1 (a sweet, and oh so beautiful tone), and number 3 (ravishing tone and velvety touch), before being ordered to play number 5 by a somewhat impatient Mrs Cross-Eyed Pianist because I had ignored it up until then. With the first chord of Schubert’s last piano sonata, I realised that this was the piano of my dreams. It’s a surreal moment and one I hope all pianists will experience.

Tip nine – Consider different makes. If your attention is focussed on a Steinway Model A, I strongly suggest you try the new Yamaha C3X range. Under the fingers, there is very little, if any difference in these 2 models. They are the same size, but the Yamaha is about £30,000 cheaper – and in my opinion, you absolutely do not get £30,000 more piano with a new Steinway A.

I adore my new Yamaha C3X, and I hope you find the piano of your dreams too. There is something incredibly special when you find “the one” – a connection that is effortless. For me it took 30 years – and my own journey has only just begun….

Lee Varney is a keen advanced amateur pianist and piano teacher. He has collaborated with The Cross-Eyed Pianist on a number of projects, including charity concerts for SPIN and Hannah Lindfield, and performance workshops for adult amateur pianists. He is currently working towards a Licentiate Performance Diploma. In his other life, Lee is an anaesthesia practitioner at a leading London teaching hospital.


Coach House Pianos

Yamaha UK

Steinway UK