Presentation to BASCA on classical music blogging

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I was delighted to have an opportunity to talk about my experiences as a classical music blogger and the importance of creating a distinctive online presence at an event organised by BASCA (British Association of Songwriters, Composers and Authors). The other speaker was Angharad Cooper of SoundAndMusic.org, who introduced the British Music Collection (about which more in a later post).

My talk covered a number of key areas of being a blogger, including choosing the right platform on which to host one’s blog, creating an eye-catching and engaging design, how to increase the readership and how my role as a classical music blogger has impacted on my career.

The presentations were followed by drinks and socialising, and I enjoyed the opportunity to connect with new people in the music community, including a number of exciting young composers.

You can view my presentation here (PowerPoint file)

Please feel free to contact me if you would like me give this presentation at an event.

A Musician in the Blogosphere – guest article for HelloStage